Revealed – five New Year’s resolutions for property sellers

17 Jan 2020


For many, the new year means a fresh start, a time to reflect, and a chance to set goals for the coming months.

This could include buying or selling a home – a popular activity in the first few months of the year as significant life decisions are made or interest in property that was piqued over the festive period is now acted upon.

In fact, Rightmove and OnTheMarket released data that showed property searches doubled over Christmas and New Year last year. Sellers, therefore, need to get their marketing strategy in order to beat the post-Christmas rush.

Whether your house has been on the market for a while or you’ve only recently decided to sell, now is the perfect time to regroup, re-evaluate and review what you’ve been doing and what you could be doing better.

To help sellers out, here at Online Estate Agents, we have put together five New Year’s resolutions to sell your home.

Review your agent

Instructing the right estate agent is a crucial part of your house sale. Picking an experienced agent with good knowledge of the local market could improve your chances of achieving asking price or above.

The beginning of the new year can be a time to review the performance of your agent, to ensure they are doing all they can to get your property sold. If not, it may be time to cast your eye elsewhere.

Strengthen your marketing campaign

In order to make your property stand out in a crowded market, your marketing campaign should be top notch. One of the most important, yet underused, steps in property marketing is commissioning a professional photographer.

Alongside good photography, a well-written description of the property and professional floorplans can also help you get more viewers through the door.

Be flexible

Potential buyers typically have hectic schedules and are often time-poor, so they will appreciate flexibility when it comes to viewings.

As long as the demands are reasonable, it would be a good idea to try and appease buyers as much as possible. After all, a good rapport between buyer and seller increases the chances of a speedy, hassle-free sale.

Clean and organise your home

Your home will need to be presentable in order to attract would-be buyers. Decluttering is a vital step for any property selling process, as trinkets and treasures could make it difficult for a buyer to envision themselves in the home.

What’s more, a new year calls for a fresh home, so consider going through your belongings and deciding what you truly want to keep. Once you’ve organised your home, viewings will become a lot easier.

Be available

Delays of some sort are seemingly inevitable in all property sales. However, you can reduce the chances of a sluggish sale by making sure you reply to any correspondence promptly and efficiently. 

In any case, your agent should ensure to stay in regular contact and keep you updated with the process, giving you peace of mind that everything is being done to move things forward. In these cases, patience really is a virtue. 

And there you have it – five resolutions to get you started on your selling journey for 2020. By working closely with your agent and fostering a positive attitude, you can improve your chances of selling your home this January.

Luckily, our team at Online Estate Agents can provide you with expert advice on selling your home efficiently and effectively. For more information, please contact us on 0330 1244 786 or email us at info@onlineestateagents.com.

You can also request a valuation on our website to see how much your home could be worth on the current market before you come to sell.



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